The Fullout Cheer Podcast
The Fullout Cheer Podcast with Danielle Johnston is the ultimate resource for cheerleading gym owners, all star cheer coaches, and industry professionals who want to grow their gyms, lead successful teams, and thrive in the competitive cheer industry. Hosted by Danielle Johnston — now in her 14th season as a cheer gym owner, co-owner of Next Generation Gym Owners, and author of the must-read “The Cheer Gym Owners’ Handbook” — this podcast delivers proven strategies and real-world insights from someone who’s built a thriving cheer program from the ground up.
In every episode, Danielle shares cheer gym business tips, marketing strategies for cheerleading gyms, leadership advice for working with teenage athletes, and behind-the-scenes looks at what it really takes to run a profitable, well-respected cheer program. From managing staff and parents to improving athlete retention and preparing winning routines, she covers every aspect of cheer gym ownership and coaching with honesty and expertise.
Whether you’re launching your first cheer program or looking to take your established gym to the next level, the Fullout Cheer Podcast gives you the tools, ideas, and inspiration you need to succeed. Subscribe now and start running your gym with confidence, clarity, and full-out passion.
Episodes

Thursday Dec 18, 2025
Thursday Dec 18, 2025
In part 2 of this series, Danielle tells listeners how cheer is a unicorn in the world of sports and athletes are not easily interchangeable! It's not as easy as subbing in the next best player! Tune in to learn why parent education is so important and why your athletes need to be at practices!

Thursday Dec 11, 2025
Thursday Dec 11, 2025
In this episode, Danielle replies to a listener email about how cheer is like other sports in that athletes have positions that are not easily interchangeable. In part 1 of this series, we talk about the universal truths of all sports and in what ways you can expect cheer to be similar to other sports.

Thursday Dec 04, 2025
Thursday Dec 04, 2025
In this episode, we dive into the reality of attendance in all star cheer and why it’s one of the hardest—and most important—parts of coaching. We’ll talk about how missing athletes affect stunt progressions, timing, tumbling development, and team morale, plus why families often don’t see the full impact of an absence.If you’re working to improve consistency, build stronger routines, and create a more accountable team culture, this conversation will give you practical insight you can start using right away.

Thursday Nov 27, 2025
Thursday Nov 27, 2025
In this episode, we dive into the power of gratitude and how it can transform the way we support and inspire gym parents. We’ll talk about the role appreciation plays in building stronger parent relationships, simple and intentional ways to say “thank you,” and real stories from parents and coaches that show what happens when families feel truly seen and valued.If you’re looking to improve communication, build trust, and create a more positive culture in your gym community, this conversation will give you practical ideas you can start using right away.

Thursday Nov 20, 2025
Thursday Nov 20, 2025
In this episode, we dig into one of the tougher realities many athletes face—navigating gym life when parents are divorced. We explore practical strategies to help athletes stay focused, communicate clearly, and manage the emotions that come with divided family dynamics.You’ll hear guidance on balancing support from both parents, tips for handling event-day communication, and powerful stories from athletes who’ve been through it and found strength along the way.If you’re working to create stability, confidence, and consistency in the gym despite complicated family situations, this episode offers tools and encouragement to help you thrive.

Thursday Nov 13, 2025
Thursday Nov 13, 2025
In this two-part series of the Fullout Cheer Podcast, Danielle and Justin tackle one of the most avoided topics in the cheer industry: debt. From the early loans that helped them build their businesses to the financial decisions they’d never repeat, they get honest about what they’ve learned through the highs, lows, and interest payments. Part Two goes deeper into risk and reality—breaking down which financing options can help a gym scale responsibly, and which ones can destroy your business (and sleep schedule) overnight.Whether you’re just starting out or expanding your gym, this series will help you think differently about money, leverage, and long-term sustainability in the cheer industry.

Thursday Nov 06, 2025
Thursday Nov 06, 2025
In this two-part series of the Fullout Cheer Podcast, Danielle and Justin tackle one of the most avoided topics in the cheer industry: debt. From the early loans that helped them build their businesses to the financial mistakes they almost made, they get honest about what they’ve learned through the highs, lows, and interest payments.Part One dives into the big question: Is there such a thing as good debt? They unpack the debts that fueled growth and the mindsets that helped them make smarter borrowing decisions.

Thursday Oct 30, 2025
Thursday Oct 30, 2025
Teens picking high school over all star, and all star coaches frustrated at the last-minute demands of high school cheer...Sound familiar? In this episode, Danielle breaks down the rivalry between high school and All Star cheer, why it’s hurting athletes, and what it actually looks like when both sides learn to work together. If we want to grow the sport—and keep athletes from burning out—it starts with mutual respect, clear communication, and remembering who it’s all supposed to be about: the kids.

Thursday Oct 23, 2025
Thursday Oct 23, 2025
🎧 Part 2 is here — and yes, we’re going deeper.Last week, we talked about what the Crazy Cheer Moms got right. This week? What they got very wrong.From loyalty vs. entitlement to the myth of "favoritism," I'm sharing the gym-side perspective you won’t find in a Facebook comment war.You wanted honesty. This is that. With a little glitter and a lot of caffeine. Like & Subscibe for more Fullout Cheer Podcast episodes each week.

Thursday Oct 16, 2025
Thursday Oct 16, 2025
🚨 This week on the pod: I respond to that viral post from Crazy Cheer Moms.As a gym owner, I’ve seen the good, the bad, and the emotionally-overcaffeinated. But buried in the drama? Some real truths.In Part 1, I’m breaking down the valid concerns — from sky-high costs to mid-season cuts — and why the conversation actually matters.Whether you're a parent, coach, or athlete, this one's worth a listen.Like & Subscribe for more episodes each week!



